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Mimi Ikonn Building Hefty Net Worth with Husband Alex Ikonn

Mimi Ikonn and Alex Ikonn’s shared commitment and diligence have led to their financial success.

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Mimi Ikonn Building Hefty Net Worth with Husband Alex Ikonn
Mimi Ikonn Building Hefty Net Worth with Husband Alex Ikonn

Mimi Ikonn is a Canadian entrepreneur who has established several successful businesses with her husband, Alex Ikonn, who is also an entrepreneur.

The duo are also angel investors and have invested in great companies like Brex, Calm, Curlsmith, Grove Collaborative, WeCommerce, and others. 

They have made a significant amount of money while providing their clients with the satisfying products they promised, thanks to their combined hard work and devotion.

Mimi Ikonn and Alex Ikonn’s net worth revealed

The success of Mimi and Alex’s several businesses over the previous few years is reflected in their estimated net worth, which ranges from $1 million to $5 million.

Mimi Ikonn with her husband Alex Ikonn and their daughter.

Mimi Ikonn with her husband Alex Ikonn and their daughter. (Source: alexikonn/Instagram)

The married couple developed into business partners when they initially started Luxy Hair with the intention of helping people who have suffered from hair growth issues to look and feel beautiful every day.

Because the two “just were not attached,” they decided to exit their multi-million-dollar company Luxy Hair. Afterward, in 2013, they launched Intelligent Change and Love Hair in 2018.

Mimi Ikonn and Alex Ikonn’s initial investment was $20,000 for Luxy Hair

The couple’s $20,000 personal line of credit investment in Luxy Hair evolved over the following eight years into a premium beauty lifestyle business. It currently has over 250,000 customers and is present in more than 165 countries.

Luxy Hair was their first start-up project which became one of the largest Direct-to-Consumer (D2C) beauty e-commerce brands online.

The majority of Luxy Hair’s growth came from social media, particularly its YouTube channel, which had more than 3 million subscribers and half a billion views. 

Mimi and Alex successfully exited the company when Beauty Industry Group acquired it in late 2018. Mimi explained that they had to let go of the company since it simply did not fit their long-term goals.

“It was a big decision. A decision that we knew for many years we wanted to make eventually because we’re very honest with what excites us,” Mimi reasoned during an Interview with London Real.

The duo also asserted that they wanted to concentrate on other lucrative businesses they had started that were bringing in more clients and revenue.

Mimi Ikonn and Alex Ikonn’s present business

Mimi and Alex were eager to carry out their aim of providing value to the world after departing their first project. 

They were overjoyed to devote more of their love and energy to their business, Intelligent Change, with the purpose of helping others realize their potential and live happier, more fulfilling life.

The pair used premium sustainable materials for their products, like The Five Minute Journal and the Productivity Planner.

The Five Minute Journal is the first journal and iOS/Android app to apply the principles of positive psychology. It has sold more than 1,700,000 copies worldwide.

Productivity Planner helps prioritize and accomplish the vital few tasks that satisfy your day, which has sold more than 300,000 copies.

Similarly, Mimi created Love Hair in 2018 when she couldn’t find haircare products that met her high standards.

It was founded with an emphasis on healthy, ethical ingredients that deliver on their promises and are packaged beautifully but sustainably.

Keep reading Glamour Buff for more stories like this!

Priyanka Tamang is a very passionate person wanting to learn and broaden her horizon on anything she is interested in. She wants to experience things in life that many people fear.

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Four Solutions to Raise Money Without Hassle

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Four Solutions to Raise Money Without Hassle

Financial emergencies occur, and we have nothing to do with this fact. Wages can be delayed, people get sick, or we suddenly encounter the breakage of vital appliances. Eventually, we just want to afford more beyond our ordinary financial capabilities.

What should you do if your credit card limit is exhausted and you do not want to disturb close people with money requests? Let’s discuss 4 legal ways to find cash quickly and solve material issues or just pamper yourself.

Get a Payday Loan

Even if your credit score is poor (580 or less), you can apply for a payday depot bad credit loan. Such services allow you to receive online credit without collateral and co-signers. To qualify for such a loan, you must provide the following:

  • Your identity document (driver’s license, ID card, or Social Security number);
  • Proof of employment (optional, depends on a particular lender);
  • Confirmation of Solvency (bank statements that show regular refills or income).

The main advantage of personal loans is that you can compare lenders by qualification requirements, annual percentage rate, and repayment terms. Usually, customers with a low credit score can borrow up to $3,000. 

Sell Something

We are usually surrounded by unneeded stuff that could come in handy for someone else. However, you can make easy and decent money from selling such items:

  • Nearly new, branded clothes that are not in your size and style;
  • Wedding accessories — from basic decor to a bridal gown that can be worth up to $1,000;
  • Books and educational materials that are stored “just in case;”
  • Old PlayStation or Xbox — real treasures for gatherers or avid gamers;
  • Specific apparel (for hiking, ski racing, or climbing equipment).

Sell unused physical items on Craigslist/Poshmark or visit local thrift stores. Alternatively, you can earn by providing your services. Sell your expertise, from tutoring and artistic talent to culinary skills and household proficiency. 

Lease out a Room

If you’re lucky enough to have unused space in your house or apartment, don’t miss a chance to make an extra profit. Advertise on SpareRoom, Airbnb, Roomster, or Kangaroom and get money quickly. There are also several alternatives to choose from:

  • Renting out a parking spot or garage;
  • Leasing non-residential premises (like space for a warehouse);
  • Organizing a special zone for pet care.

For the big house owners, it’s reasonable to consider renting space for special events: weddings, corporate parties, proms, and anniversaries. To succeed in this business, provide additional services like creative decoration or catering. 

Become a Delivery Driver

Do you work a part-time job or have a lot of spare time after studying? You can sign up with delivery apps and earn money without being tied to a strict schedule! Open the application when you have a free hour or two, pick up an order in a restaurant or supermarket, and bring it to a customer’s office/home. One of the most popular services you can join is Uber Eats

Keep in mind that there are many accessible ways to receive money at lightning speed. Don’t panic in uncertainty — make your first step to problem-solving as quickly as possible.

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Business

How to Develop a Good HR Department for Remote Work

Know the ways!

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How to Develop a Good HR Department for Remote Work

The shift to remote work has affected many businesses, from small start-ups to big enterprises. That’s why it’s more important than ever for Human Resources (HR) departments to be prepared with the right structure and processes in place. With the global pandemic still ongoing, having a well-rounded HR department is essential for providing effective support and guidance for teams working remotely. 

In this blog post, we’ll explore how to develop an optimal HR department that can create a smooth transition into successful remote work operations. We’ll look at topics such as setting up standard procedures, ensuring adequate employee engagement levels, establishing open communication policies, and more.

Understand the Need for an HR Department in Remote Work Environments

The past year has brought about a major shift in the way we work, with a huge increase in remote work arrangements. And while there are definitely some upsides to working from home, it also presents a few unique challenges. One of these is the need for HR departments to adapt to these new remote work environments. 

With employees working from different locations and time zones, it’s more important than ever for companies to have solid HR policies and procedures in place to ensure their workforce is happy, productive, and engaged. This means focusing on things like remote performance evaluations, establishing communication channels, and providing resources to support employee well-being. 

Establish Rules and Policies to Ensure Employee Satisfaction and Productivity

The traditional workplace is evolving at an unprecedented rate, and working remotely has become a new norm. It has undoubtedly brought several benefits for both employers and employees, including flexibility and increased productivity.

However, with this shift, it is important to establish policies and guidelines to ensure that employees remain satisfied and motivated while working remotely. Such policies should focus on work hours, communication channels, and defining clear expectations to promote productivity. 

Also, consider rewarding your employees to make sure they are even more satisfied. Moreover, when it comes to the benefits of an employee reward program, it can not only boost employee satisfaction but also foster a positive company culture, which is essential for remote teams. A positive company culture leads to better employee retention and increased productivity, even in remote work environments.

Develop Communication Strategies That Support Remote Workers

In an increasingly digital world, remote work is becoming more and more common. And while technology has made it easier than ever to communicate with anyone, anywhere, at any time, working remotely presents unique communication challenges. How do you maintain the sense of connection and collaboration that arises from working together in the same physical space? 

How do you ensure everyone is on the same page and has the information they need in order to do their job effectively? Developing communication strategies that support remote workers is a must for any organization that wants to succeed in today’s fast-paced, ever-changing business landscape. 

Overall, developing an HR department for remote work requires forethought and careful execution. It’s important to understand the need for an HR department, budget for the necessary resources, and establish rules and policies aimed at employee satisfaction and productivity. 

Additionally, a solid communication plan will help ensure that all stakeholders are contributing to the success of the team. By taking these steps when establishing an HR department for remote teams, companies can reduce operational costs and lay the foundation for a successful remote workforce.

Thanks to learning how to develop a good HR department specifically tailored to remote work environments, employers have more options when it comes to their ability to make working remotely easier and more comfortable even in challenging times.

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Business

Analyzing User Actions: The Impact of Micro Conversions on Your Sales Funnel

Micro conversions impact various aspects of a business.

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Analyzing User Actions: The Impact of Micro Conversions on Your Sales Funnel

Micro conversions play a significant role in the overall success of a sales funnel. While macro conversions, such as completing a purchase or signing up for a service, are the ultimate goals, micro conversions are the smaller, incremental steps that lead a prospect closer to that final conversion. 

Before discussing the impact that micro conversions have on a sales funnel, let’s first define the terms. 

What is a Sales Funnel?

A sales funnel, AKA a purchase funnel or a conversion funnel, is a marketing concept that represents the customer journey from the initial stage of awareness to the final stage of making a purchase or conversion. 

It visualizes how potential customers move through different stages, gradually narrowing down and becoming more committed to the brand or product.

What Are Micro Conversions?

Micro conversions are specific actions or behaviors that users or potential customers take during their journey through the sales funnel. Here are some examples of micro-conversions:

Email Subscriptions

When a user signs up for a newsletter or subscribes to email updates, it indicates their interest in receiving regular communication from the brand. This micro-conversion allows businesses to nurture leads and maintain ongoing engagement.

Account Creation

When a user creates an account on a website or platform, it shows a higher commitment and interest in the brand’s offerings. Account creation often precedes more significant actions like purchasing or accessing premium features.

Content Downloads

Users downloading resources like e-books, whitepapers, case studies, or guides demonstrate their willingness to learn more about the brand or subject matter. This micro-conversion can help businesses identify prospects with a stronger intent to engage and convert.

Social Media Engagement

Actions such as following a brand on social media, liking, commenting, or sharing its content are micro conversions that indicate an affinity for the brand. These actions expand the brand’s reach and provide ongoing engagement and relationship-building opportunities.

Adding to Cart

When a user adds items to their shopping cart, it signifies a high level of interest and intent to purchase. While it may not always lead to an immediate conversion, this micro-conversion indicates progress in the sales funnel and allows businesses to target users with abandoned cart recovery strategies.

Requesting a Demo or Quote

When a prospect requests a product demo or a quote for a service, it shows a strong buying intent and indicates that they are evaluating the offering seriously. This micro-conversion helps businesses identify hot leads and tailor their sales approach accordingly.

Webinar Registrations

When users sign up for webinars or online events hosted by the brand, it demonstrates their interest in gaining knowledge or insights related to the industry or specific topics. This micro-conversion allows businesses to establish thought leadership and engage with a targeted audience.

The Impact Of Micro Conversions On A Sales Funnel

Micro conversions impact various aspects of a business. Let’s take a closer look. 

Building Trust and Engagement

Micro conversions help build trust and engagement with potential customers. Prospects begin to develop a relationship with the brand when they take small actions. 

Each micro-conversion signifies interest and commitment, allowing the brand to nurture the prospect further through the sales funnel. By consistently delivering value and addressing their needs, the brand can establish trust and credibility, which increases the likelihood of a macro conversion.

Qualifying Leads

Micro conversions act as lead qualification points in the sales funnel. When prospects take specific actions, they demonstrate their interest and intent. These actions can be tracked and analyzed to determine the quality of leads. For example, someone who downloads a product demo or requests a quote is likely more interested and closer to purchasing than someone who visits the website. 

Micro conversions help identify the most engaged and qualified leads, allowing sales teams to prioritize their efforts and resources effectively.

Increasing Conversion Rates

Micro conversions contribute to increasing conversion rates overall. By guiding prospects through smaller actions, the sales funnel reduces the perceived effort and risk associated with a macro conversion. It’s easier for a prospect to take a small step forward than make an immediate commitment. Each micro-conversion acts as a psychological trigger, increasing the likelihood of subsequent conversions. 

By optimizing the sales funnel with micro conversions in mind, businesses can create a more frictionless path to purchase, which helps them achieve higher conversion rates.

Tracking and Optimization

Micro conversions provide valuable data for tracking and optimizing the sales funnel. By monitoring the different touchpoints and actions within the funnel, businesses can identify areas of improvement. For instance, a significant drop-off after a particular micro-conversion indicates a potential issue that needs to be addressed. 

Analyzing the data from micro conversions allows businesses to make data-driven decisions and optimize the funnel for better results. This iterative process can lead to increased efficiency and better overall performance.

Upselling and Cross-selling Opportunities

Micro conversions create opportunities for upselling and cross-selling. Once a prospect has taken a micro conversion step, such as making a smaller purchase or subscribing to a service, they become more receptive to additional offers. 

Brands can leverage these micro-conversions to introduce complementary products or services and encourage customers to purchase more. This can significantly increase the average order value and overall revenue generated from each customer.

In conclusion, micro-conversions have a profound impact on the sales funnel. They help build trust, qualify leads, increase conversion rates, provide valuable data for optimization, and create upselling opportunities. 

By strategically designing and optimizing the sales funnel with micro conversions in mind, businesses can enhance the customer journey, drive more conversions, and achieve greater success in their sales and marketing efforts.

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