It may seem that the number of ideas for New Year’s promotional campaigns is very limited. Well, who will be surprised with Santa giving discounts?
However, many brands successfully find ideas for holiday activities, and, for instance, flyer templates may be helpful for this task. In this article, we have collected vivid examples that marketers, SMM specialists, designers, and everyone involved in creating holiday promotional campaigns can be inspired by.
Landing page for a holiday offer
From New Year’s advertising or social networks, it is more logical to lead not to the main one but to a separate landing page with a special offer. However, keep in mind that on the eve of the holidays, people’s eyes are blurred from the standard design with gift wrapping, a Christmas tree, and decorations for it. Therefore, it is better to come up with something more original.
This calendar appeared in the 19th century, and in the 21st, it was adopted by marketers. According to this calendar, the days from December 1 to Christmas were originally counted. Now, it is used in New Year’s promos.
To create advent calendars, marketers and SMM specialists use special services and then post the finished calendar on their websites. Alternatively, every day, they publish a new card with useful tips and a description of a product that can be won or bought at a discount.
Competition or quiz
Gamification offers to do something unusual to win a present. For example, you can propose to your clients to write the funniest letter to Santa or take a picture of a New Year’s character in a non-standard setting. You can make the game more fun. For example, ask your followers to tell a funny story. Recall the most terrible Christmas Eve or describe the most unfortunate gift they received.
Another option is to test your followers on their knowledge of New Year’s movies and traditions. At the same time, ask which of your products they would like to get as a gift. Therefore, you will learn more about the tastes of the audience, and then, you can launch personalized mailing lists with discounts on positions of interest.
Tag a friend
Another variation of activities for social networks is to mark on the photo all the friends who your client wants to make a present. Therefore, the subscriber’s friend gets a chance to win a gift.
A more familiar scheme that also works well is reposting the news about the promotion as a guarantee of participation in the contest. You can ask users to:
- Subscribe to the company’s social networks;
- Leave a comment;
- Describe the history of using the product or take a story by tagging the company and putting a hashtag;
- Make an account public so everyone can see the post.
When you already know something about a potential client, you can choose the right products for them. Segment the audience of buyers and give them personal discounts. If users register on your site using social networks, you can easily find out their interests, marital status, and the presence of children. Then, adapt your newsletters with holiday offers for all this.
If your site does not require registration, you can offer a small questionnaire to better understand what to offer. Let us say a customer does not know what to get her sister for Christmas. Ask questions about her age, tastes, favorite movies, and books and then request an email to send gift ideas.
Make it easy for your customers to choose a gift. Create a selection of surprises that their family and friends will definitely appreciate. For example, you can make sections on your site: gifts for mom, boss, girlfriend, etc. You can add detailed tips on the topic to the page – you will also collect traffic for information requests.
Promotion with a year’s supply of products as a gift
People like to think big, so invite them to stock up on supplies for the whole year ahead.
This is a great way to collect emails from potential customers and then warm them up with a mailing list with future offers.
Toward the end: Sales after Christmas and New Year
During the New Year holidays, people often relax with a phone in their hands or at a computer, for example, scrolling through the feed or email. Do not miss this chance to increase your sales.
Many people want to please themselves with something else or, on the contrary, are disappointed with the gifts received. Offer them a shopping bonus and a perfect chance to purchase the dream gift.
Whatever activity you launch, remember that it is important to measure the result later. There are a lot of pieces of advice on how to do this using web analytics tools. Thus, do not neglect this part of your campaign.
3 Ways Online Slots Are Easy to Get Into
Need some time to kill? Online slots are only a few clicks away.
Online casinos are, as you might expect, digitized versions of the once exclusively physical casino experience. Being able to access these venues through platforms such as the smartphone, which many people carry with them wherever they go, has helped to make casino games more popular and accessible.
One example of that is online slots, which is something that you’re likely familiar with through seeing slot games represented in real life or through media elsewhere.
However, the core game is as popular as it is for a reason – it’s incredibly easy to pick up and play. Whether you have an interest in playing this classic game yourself or not, knowing what’s made online slots so enduring can help you to understand the wider entertainment and gaming landscape in greater depth.
The Gameplay Loop
As with any game that goes on to secure a massive amount of popularity, part of the reason that slots work so well is simply that people find them fun. Now, what that means here might be slightly different than another enduring classic, like chess, for example.
With chess, the amount of room for strategy and variety within any given game opens it up to creativity and experimentation.
With online slots, the gameplay loop is tightly designed to trigger specific reactions in the brain that make you want to keep playing, and its fast-paced nature helps exacerbate this further.
Looking into how to play slots online can showcase the simple yet fascinating way in which this entertaining gameplay works, but it’s important to be aware of the potentially addictive properties that these games can possess. That’s why it’s always crucial to play slots (and any gambling game, for that matter) responsibly, playing with and sticking to a set budget that you can afford and giving yourself regular breaks.
When you add in the fact that online slots are accessible through platforms like your smartphone, which you may well take with you wherever you go, the popularity becomes explainable through the sheer convenience of these games. Need some time to kill? Online slots are only a few clicks away.
This is true of other mobile games as well, but the familiarity that many people have with slot games and the simplicity of their design can do a lot to remove the hurdles that might otherwise be in the way.
Even those who have never played slots in their life will likely have a pretty good idea of what to do if the game was placed in front of them, and that can be a big draw to new players.
When it comes to online slots in particular, however, they have an advantage that isn’t even shared with a majority of the game’s cousins in the online casino sphere. Online slots have a huge number of varieties in terms of genres, themes, and playstyles available, meaning that you can ultimately customize your experience to suit you as much as possible.
The number of reels, the visuals, the amount of narrative content, the bonuses, the mini-games, and the themes are all variables you can ultimately control to some extent – and that makes the game versatile and exciting, even for seasoned players who think they’ve mastered every slot game on the planet.
Having this amount of control over your gaming experience is somewhat novel, and while the core of slots is ultimately straightforward, and there is an argument to be made as to whether that might be for the betterment of the game, the degree to which that is true rests with you when you have as many options as this.
How Important Are Casino Reviews?
When reading casino reviews, don’t just quickly skim over them.
Reading casino reviews is an essential step that every casino player should go through. This is true whether you’re planning to play in a land-based casino or an online one.
To learn more about the importance of casino reviews, read ahead.
Important note: To play in any casino, you must be above the legal gambling age in your country or state. For instance, in the UK, the legal gambling age is 18. In most US states, the legal age varies between 18 and 21.
Where Can You Find Casino Reviews?
Across the internet, there are countless casino reviews that you can read for both land-based casinos and online casinos. However, to save yourself a major headache, you can read comprehensive reviews of the top UK casinos in a single place. This way, you don’t have to hop from website to website to read all of the player testimonials.
Instead, many of the best UK casinos are all reviewed right in front of you, making the whole process a breeze.
Of course, this is just an example for players in the UK – there are review sites that offer the same service for players in many other countries, too.
What to Look for In Casino Reviews: An In-Depth Breakdown
When reading casino reviews, don’t just quickly skim over them. If you do this, you could miss out on some potentially important details. Here’s what you need to look out for:
Firstly, look for the star ratings. Most casinos are rated out of 5 stars. In some cases, they will be rated out of 10 stars. If a specific casino has a solid ranking (anywhere from 3 to 5 stars if the max rating goes up to 5), then you know it can be trusted. The players’ reviews are letting you know this for a fact.
However, if a casino has an extremely poor rating (such as 1 or 2 stars), then it’s highly recommended that you avoid it. When a casino has a low rating, it’s not by coincidence – it’s for a reason. This could be anything, such as poor-quality games (for online casinos) or rude door attendants (for land-based casinos). Usually, the problem will be discussed in the actual review.
Casino reviews will typically talk about the different types of bonuses available to players. For example, you might find that one particular online casino offers ‘free spins’ on the slot machines to its players every weekend. The key is to read the details so that you can discover which potential bonuses are on offer for the casino in question.
When it comes to land-based casinos rather than online ones, you need to know how good the actual facilities inside the building are. Luckily, reviews can help to shed light on this. If the tables and machines are dirty and rundown, then you’ll know to avoid that specific casino in the future.
Next, read casino reviews to find out how professional the casino dealers are. Ideally, you’ll want to visit a casino with professional and helpful dealers who treat all customers equally. This is important whether you’re looking for a suitable land-based casino or a live online casino. When the dealers are professional, you’ll usually have a great time at the tables.
Last but not least, you need to find out what the game variety is like from reviews. If a casino only has a handful of games to choose from, you’ll get bored pretty quickly. On the other hand, if there are countless different games to choose from, you’ll experience non-stop entertainment.
As soon as you’re done at the slot machines, you’ll be able to progress to the blackjack and other card tables – you get the idea. Game variety is key, whether you’re a casino beginner or a seasoned pro.
How Did Scar Girl Get Her Scar? TikTok Star Annie Bonelli Speaks Out
Scar Girl explained her scar.
Annie Bonelli has gotten traction on social media, especially TikTok, because of the massive scar on her cheek.
In fact, she went viral because of the scar to the point that people recognized her by her new name — Scar Girl. She had that scar since March 2020, when she was 15.
She was a junior in high school back then. Since Bonelli went viral on TikTok, many have asked her about the scar origin.
They are curious about how she got the scar, but Bonelli has not yet revealed it. She has avoided saying its reason, claiming it is personal.
This soon led to the speculation that the scar was fake. The TikToker has tried to prove her wound is real many times, but all in vain.
She recently went to the BFFs podcast, where she addressed her scar.
How did Scar Girl get her scar?
On the 114th episode of the BFFs podcast, podcast host Dave Portnoy asked Bonelli about her scar and how she got it. However, Bonelli did not reveal the reason there.
Portnoy asked why she was hesitant to talk about the scar origin. Bonelli insisted that the scar was real, but she did not want to reveal its reason.
She confessed that she got it from something personal and did not wish to share it online. She noted that social media did not need to know everything about her, and it included the scar origin.
She noted that initially, her original scar was smaller but did not heal properly. But she used specific treatments that caused the chemical burn, making her scar look the way it is today.
Bonelli then pointed out that she had discussed the scar on her TikTok. In a video posted on January 11, 2023, on @wtmab, she took some wipes and wiped the scar to prove that it was not fake.
She then took a q-tip dipped in micellar water and wiped the scar to show it was not made but real. She penned a lengthy caption for the video, revealing that she got the scar in March 2020.
She was injured back then, and she realized that it would be a permanent mark on her face. Initially, she covered it because she was insecure about it.
But later, she started showing it off and embracing it. She tried various measures to get rid of it, like a topical medication.
Scar Girl explained the scar origin on her TikTok. (Source: TikTok)
She applied it sloppily, and unfortunately, it made the scar worse. She had to let the wound heal before trying other medications or treatments.
She started treatment in August, which she claimed was invasive and hurtful. This made her scar look “gross,” had “risen,” and “scabbed over.”
She noted that all her scars healed brown and would probably improve with time. She ended her captions by noting how her account is for positivity and to remind people to love themselves.
People’s reaction to the scar
There is a lot of debate about Bonelli’s scar and if it is fake or real. As said before, Bonelli has tried to defend herself and convince her followers that it is real.
However, many are skeptical about it. Some have compared the before and after of the scar, claiming that its shape and size have changed over time.
Similarly, some have pointed out that the scar looked as if it was drawn on. This has even attracted the attention of Deuxmoi, an Instagram gossip page.
Deuxmoi addressed the controversies behind Scar Girl’s scar. (Source: DeuxMoi’s IG Stories)
They were recently asked about their opinion, to which Deuxmoi said they were skeptical. They noted why anyone would lie about their scar, but they found it weird that Bonelli refused to explain it.
Regardless of all the controversies, Bonelli does not care about it anymore. She recently talked with NBC News about her scar and people’s reaction.
She said, “I feel like on social media people get so comfortable, especially with influencers in general, to make comments on things because they don’t always view them as real people. Like, I’m a real person.”
“I’m continuing to live my life, especially in spite of the hate,” she explained. “There’s people that are always going to say something, and I shouldn’t let that faze me.”
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